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Cultural marker #1: we are curious and we learn

11 May 2021

1 minute

Curiosity vs. innovation

Innovation has become a mantra for our times. Many company directors and commentators even consider it an end in itself, endlessly referring back to “disruption” as if it were a silver bullet. Conversely, we often have an unfortunate tendency to forget what lies at the root of true technological and cultural disruption: curiosity, which remains the fundamental basis of both individual and collective intelligence[1]. Yet curiosity in its essence has no specific purpose.

A million miles away from the imperatives of quantification and target figures, curiosity is a quality that is difficult to exploit, stimulate, and channel…

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Olivier Jaillon

Chief Executive & Enablement Officer