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European leader
in digital and embedded insurance

Wakam is a B2B2C insurance company that designs tailor-made insurance solutions distributed on a white-label via its Play&Plug technology platform for more than 100 distribution partners. With a presence in 32 countries and 2023 sales of €924 million, the majority of which are generated outside France, Wakam is the European leader in digital and embedded insurance.

Key figures

924M€

Turnover in 2023

525M€

UK turnover in 2023

71%

International turnover in 2023

+100

Distribution partners

300

Employees in 5 countries

International presence

We are in 32 European countries on Freedom-of-service basis (FOS) and we continue to expand internationally.

France

Germany

Belgium

Spain

Italy

United Kingdom

Ireland

Monaco

Poland

Portugal

Greece

Bulgaria

Croatia

Denmark

Finland

Hungary

Lithuania

Latvia

Estonia

Malta

Cyprus

Romania

Slovakia

Slovenia

Sweden

Iceland

Liechtenstein

Norway

Austria

Czech republic

Committed shareholders
that support innovation

Founder & Management

Wakam has opened its capital to employees in order to align interests and make them true partners. Chairman of the board, Olivier Jaillon, has been a shareholder since its acquisition in 2001

Family office

A family office, with more than €1 billion in assets under management, supports the long-term vision of Wakam

Achievements & Awards

Wakam’s strong and successful business model is acclaimed ! We have won many awards and we are listed high up in the most prestigious insurtech rankings.